CedCommerce Launches Social Ads for Buy with Prime

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CedCommerce to partner with Amazon to help ecommerce merchants overcome one of the most difficult challenges they face – driving traffic – through Social Ads for Buy with Prime.

CedCommerce, a leading multichannel ecommerce enabler, announced the launch of Social Ads for Buy with Prime, which helps merchants to drive targeted traffic on their ecommerce website by creating Buy with Prime badged Facebook and Instagram ad campaigns.

Buy with Prime allows merchants to offer Prime shopping benefits, including fast and free shipping, to Prime members on a merchant’s ecommerce site. According to internal Amazon data, Buy with Prime has been shown to increase shopper conversion by 25 per cent on average.

“We are proud to partner with Amazon to help ecommerce merchants overcome one of the most difficult challenges they face – driving traffic – through Social Ads for Buy with Prime. With this innovative solution, merchants can use the power of social commerce to help reach their target audiences with Buy with Prime badged campaigns,” said Abhishek Jaiswal, CEO at CedCommerce.

Social Ads for Buy with Prime is free and simplifies running, monitoring, and optimising Facebook and Instagram ad campaigns for a larger audience on Meta platforms. Plus, the trust-building Buy with Prime badged campaigns help in increasing conversions. Furthermore, merchants can continue to grow their business with automated features, including prospective targeting, retargeting, Conversion API, and more.