Data Zoo Launches A Secure Digital Identity Ecosystem – IDUX

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Businesses can confidently verify customers to meet KYC, AML and CTF compliance needs and prevent fraudulent users taking over legitimate customer accounts using the solution

Data Zoo announced the launch of IDUX, a revolutionary digital identity solution designed to build mutual trust throughout the entire customer journey while guaranteeing end-to-end privacy and security.

Head of Compliance & Digital Strategy at Data Zoo, Dr Memoona J. Anwar, explained that businesses can confidently verify customers to meet KYC, AML and CTF compliance needs and prevent fraudulent users from taking over legitimate customer accounts through IDUX authentication processes.

She added saying, “The power of IDUX starts with the orchestration of smart and modular tools for fraud detection, identity proofing and user authentication. When it comes to increasing trust in online interaction, businesses can build confidence at every touchpoint with their customers through components like identity verification, document authentication and watchlist screening, as well as advanced biometric capabilities that provide facial and voice matching and passive liveness. By tightly integrating these tools, you have complete control and the flexibility to evolve as the threat landscape changes.”

IDUX provides an identity layer that will enable trusted and legitimate customers to speed on by and for businesses to nurture better customer relationships ultimately. The overall intent of the company is to proactively embed trust into services, as without trust, digital identity no longer benefits the online user but instead endangers them.